We’re experts in optimising your existing content and monetising across other platforms by using the latest data-driven technology to help you grow and earn exponentially.

We are experts in optimizing your existing content and monetize across other platforms by using the latest data-driven technology

“Did you know there is only a 19% audience overlap on YouTube VS Facebook?”

Creators We Already Work With

Creators We Work With

Steve O

Absolute legend known for his crazy stunts on Jackass. Across his social media platforms, Steve-O has amassed well over 24 million followers and counting, providing an intimate window into his continued antics and colorful life.

Wim “The Iceman” Hof

Dutch extreme athlete Wim Hof got his nickname 'The Iceman' by breaking a number of records related to cold exposure including: climbing Mount Kilimanjaro in shorts, running a half marathon above the Arctic Circle barefoot.

Nigel NG

Nigel NG is a Malaysian stand-up comedian and content creator that went viral with his portrayal of Uncle Roger, a middle-aged Asian man reviewing cooking tutorials. In 10 months, he has amassed 400 million views and a following of over 5 million across his social platforms.


Justdustin is one of the most energetic and irrepressible forces on YouTube. Best known for his extreme DIY videos, Dustin is known for using massive quantities of everyday objects for experimental purposes or pranks. Dustin has amassed a following of more than 7.6 million subscribers.

Jonathan Pie

Jonathan Pie is the brainchild of comedian and actor, Tom Walker. He's a potty-mouthed, highly quotable parody of a journalist who can often be found outside Westminster bemoaning current affairs.

The Sands Family

The Sands Family make the craziest vlogs where you can catch the couple playing pranks on one another. While generating over 100MLN monthly Facebook views they are becoming true heavyweights in the "couple-prank" genre.

Carter Sharer

Carter is the Founder and CEO of social media network, Team RAR, a Carnegie Mellon graduate with a degree in Computer Science and Robotics, and one of today’s most innovative creators on YouTube.

Pasta Grannies

Pasta Grannies is a passion project by Vicky Bennison who captures Italian grandmothers cooking local traditional Italian dishes and preserving this so the world can enjoy the most wonderful recipes.

Matt Stonie

Matt Stonie is a nationally ranked competitive eater turned YouTuber. He has created one of the largest competitive eating channels with over 10 million subscribers and 2 billion views.

Magnus Midtbø

Magnus Rognan Midtbø Is a Norwegian rock climber turned YouTuber. With his unique approach to content creation, from extreme challenges to innovative workout videos.


Self-taught comic book artist and philanthropist Zach Hsieh, aka ZHC, runs one of the largest channels on YouTube amassing over 40+ million followers across all

Are You Next?

Platforms We Monetize On

“As an Official Facebook Media Partner we will protect
your content and claim earnings generated by others.”

What Sets Us Apart From The Rest?

Open Minded

We’re like-minded creatives with a background in content production and distribution. We understand that staying open-minded is essential if you want to keep on top of this rapidly changing landscape.


We take pride in our work and are passionate about what we do and who we work with. Coming from a documentary background (some of us have worked for Vice, BBC & Zoomin Media) we value the art of storytelling and protecting the narrative.


The world of social is a fast paced one, if you’re not on the ball… you’re going to get left behind. It’s our job to be the industry eyes and ears for our clients.

Our Team

Teamwork makes the dream work! We’re a tight-knit team with individual unique strengths and talents. From our data analysts to social media interns, we share the same curiosity to stay on top of the latest trends on all verticals.

Our Story

Sunny State Agency is a global data-driven monetization company that specializes in revamping your existing content and optimizing that to each specific platform so the creator can continue to focus on their main platform while we create new revenue streams.

We work with a broad scale of creators in all niches. Our background lies in content production and we have been online publishers since day one of content monetization on Facebook, TikTok, Snap & IGTV. Our team of data analytics makes it possible to predetermine what edit will perform best and using the latest data-driven technology to give us insights and data that make us able to publish the best performing edit possible.

Our Story

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What To Expect?

It is our goal to grow out your audience and create a new substantial revenue stream with your existing content. With most creators, we see a 200-250% gain in views, audience growth, and earnings from the moment we take on a page.  We also have a few distribution pages where we share your content to amplify the views and expose your content to a new audience pool. 

You truly become part of a family with like-minded creators that have joined Sunny State Agency before you did.  As we represent creators that are often in the same niche, we help establish crosspost relationships between the creators where this makes sense, so you can both benefit from each-others fanbase and growth. 


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A True Partnership Where We Take
Care of Everything

A True Partnership Where We Take
Care of Everything

“Sunny State Agency helps creators grow and earn exponentially on other platforms,
all while you can focus on what you do best, creating awesome content! ”

How We Help
You Grow

By using the latest analytic technology, we optimize and scale the distribution of your content in a way that is very appealing to a broader audience. This way we truly maximize your potential and reach new all-time highs each month.

How We Help
You Grow

Frequently Asked Questions

We always do a short test with all potential partners to ensure that the partnership with be successful for both parties. This entails that we select a few videos from a creators library, our team will take the videos and (1) re-edit/revamp them (2) a/b test and (3) run a small audience acquisition campaign to gauge results. Based on the information gathered, we will know how to best proceed and gain some insights for both parties.

Compared to most of our competitors we do not claim part ownership of the page or the content. You stay in full (creative) control of your content and all the growth we are generating through pro-actively posting and engaging will remain in your full ownership whatsoever.

Nope, we work with a revenue split model and take a slight percentage of the monthly earnings we’ve generated on your page. So a No Cure – No Pay method.

Honest answer is nearly none as we will pull your existing content straight from YouTube and re-edit and optimize that accordingly. If creators are comfortable with us engaging with their audience we gladly do so. This is always done very subtle with brand safety being top of mind.

We combine our expertise and the latest tech to help you earn and grow exponentially across other platforms with your existing content.